Advertising Information

ADVERTISING INFORMATION

The market consistently reinvents itself, and that drives us to keep you informed of breaking news and changing trends every day, every week, every month. Perhaps that's why the tandem of Wood & Wood Products and Custom Woodworking Business leads the industry in ad pages every single year. Through ongoing research and surveys, we keep abreast of what's happening in this global economy and to the players within it.We keep the news within our pages up-to-date.We post breaking news on our Web site as it's happening. Delivering real journalism to the woodworking industry is what we do. Every single day, month after month.


Download our 2008 Media Kit.

Download our digital media rates.

Download Ad size specifications for Wood & Wood Products, Custom Woodworking Business, CLOSETS, Red Book and Wood Extra, here.

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AD Upload

Advertisers click here to upload your complete ad materials for Wood & Wood Products, Custom Woodworking Business, Red Book and/or CLOSETS magazines.

Circulation Statement

Business Publication Circulation Statement

Business Publication Circulation Statement for the 6-Month Period Ended June 2007. W&WP CWB
Visit closetsmagazine.com for more information on advertising in CLOSETS magazine.

PUBLISHERS PROTECTION CLAUSE Rates and conditions given in this rate card are subject to change without notice. Contracts, orders or copy instructions containing conditions which conflict with the publisher’s policies will not be considered binding on the publisher. Orders containing incorrect rates will be billed at rates in force at the time. Any tax hereafter applicable to advertising will be added to the prevailing rates. The publisher reserves the right to hold advertisers and/or their advertising agency jointly and severally liable for such monies as are due and payable to the publisher.

Advertiser and advertising agency recognize and accept that the following language appears within the publication: “All statements, including product claims, are those of the person or organization making the statement or claim. The publisher does not adopt any such statement or claims as its own, and any such statement or claim does not necessarily reflect the opinion of the publisher.

Advertiser and advertising agency accept and assume liability for all content (including text, representations, illustrations, opinions and facts) of advertisements printed, and also assume responsibility for any claims made against the publisher arising from or related to such advertisements. In the event that legal action or claim is made against the publisher arising from or related to such advertisements, advertiser and advertising agency agree to fully defend, indemnify and hold harmless the publisher, and to pay any judgment, expenses and legal fees incurred by the publisher as a result of said legal action or claim.

The publisher reserves the right to reject any advertising which it feels is not in keeping with the publication’s standards. Failure by publisher to insert in any particular issue or issues invalidates the order for insertion in the missed issue, but shall not constitute a breach of contract. The publisher requires that proof of postal clearance be provided prior to publication of any advertisement containing contest copy. The word “advertisement” will be placed above or below any copy, which in the publisher’s opinion resembles editorial matter. The publisher assumes no responsibility for improper use of coupons forming part of an advertisement.

Publisher is not liable for delays in delivery and/or non-delivery in the event of Act of God, action by any government or quasi-governmental entity, fire, flood, insurrection, riot, explosion, embargo, strikes, whether legal or illegal, labor or material shortage, transportation interruption of any kind, work slowdown, or any condition beyond the control of publisher affecting production or delivery in any manner.

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Promoting your presence before, during and after IWF — we’ve got you covered!

AWFS Fair Issues

Download the 2008 IWF Marketing Planner here.


Check out these integrated marketing plans to maximize your presence at IWF, with show previews, post-show reports, at-show publications, plus pre- and post-show e-blasts and postcard decks.

W&WP IWF Show Issues

June 2008 - IWF Preview. Showcase your machinery and supplies in this fully packed guide to 2008's biggest show. Free 4-color Showstopper to 1/4-page and larger advertisers.

July 2008 - Tech Tour. A first look at new equipment and software at IWF.

Oct. 2008 - IWF Post-Show Report. A must on your media schedule to reach show-goers as they finalize their purchase decisions and for those who missed the year's biggest event.


CWB IWF Show Issues

July 2008 - IWF Preview. Full coverage of the equipment and supplies to be displayed at IWF 2008. Free Custom Closeup to 1/4-page and larger advertisers.

Aug. 2008 - Advertisers in this issue (1/2-page and larger) earn FREE inclusion in an e-blast to 30,000+ woodworkers, deployed on Aug. 13 — right before the show!

Sept. 2008 - IWF Post-Show Report. Reach IWF attendees and non-attendees alike by your presence in this show wrap-up issue.


CLOSETS IWF Show Issues

June 2008 - IWF Preview. A look at the equipment and supplies debuting at IWF 2008. Free Press Release to 1/2-page and larger exhibiting advertisers.

Oct. 2008 - IWF Report. A summation of the newsmaking exhibits and noteworthy products seen at IWF.


Wood Extra

Advertisers in three issues (June-Aug.) of W&WP and/or CWB earn matching ad space (same size as show issue ad) in the at-show Wood Extra tabloid for a $500 production charge only — and an option to buy into pre- and post-IWF e-blasts to 30,000+ “wired” woodworkers for only $1,000. Closes: 6/2/08. Materials due: 6/9/08.


Postcard Mailings

July 25 - Pre-IWF Postcard Deck. Mails to 20,000 W&WP/CWB subscribers prior to IWF. Closes: 6/06/08. Materials due: 6/13/08.

Oct. 31 - Post-IWF Postcard Deck. Close the sales to IWF show attendees. Closes: 9/12/08. Materials due: 9/19/08.


E-Blasts

Aug. 13 - Pre-IWF E-Blast. Give a sneak peek of what you're introducing at IWF; set up appointments in advance with an e-mail response address; offer a link to your Web site to our 30,000+ wired subscribers.

Sept. 9 - Post-IWF E-Blast. You've made the connection with buyers at IWF. Follow up and close the sale with our post-show e-blast.

24/7 - Products Pavilion. Provide readers with up-to-date information on your newest introductions; links to your Web site; show booth numbers; set up appointments. This online product showcase keeps your marketing efforts current.


Events

Finishing Symposium. Wood & Wood Products, the University of British Columbia’s Centre for Advanced Wood Processing and the International Woodworking Fair present a comprehensive one-day Wood Finishing Seminar at the Georgia World Congress Center on August 19, the day before the start of IWF 2008. Sponsorships are available for $7,500 net to six companies on a first-come, first-served basis. Sponsors will receive advanced print and electronic promotion from IWF and W&WP beginning in January. In addition, sponsors will receive two complimentary registrations to attend the program and have a literature rack to distribute their brochures. Contact your W&WP sales representative for full details.


IWF 2008 MARKETING PLANNER

For more information, call your sales rep at 800-343-2016 or e-mail industrialinfo@vancepublishing.com www.iswonline.comwww.closetsmagazine.com



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